Pr & Communication Manager

Job summary
Serapian is a luxury leather goods brand known for exquisite craftsmanship and Milanese design.They are looking for a PR & Communication Manager to lead their international PR & Communication strategy.The role involves coordinating communication campaigns, building relationships with media and influencers, and managing the PR and communication budget.
Job seniority: mid-to-senior level
Responsibilities
• Define and implement the Maison International 360° PR & Communication strategy.• Coordinate communication campaign creation and implementation with partners.• Coordinate and organize global events such as store openings, retail events, and press presentations.• Build strong relationships with media and influencers both offline and online.• Manage the Maison's media buying strategy and coordinate with Richemont Media Agency.• Develop boutique visual merchandizing, PR tools, and catalogues.• Handle specific requests from retailers, journalists, and influencers.• Manage and coordinate PR/communication partners internationally.• Analyze and measure the brand's communication & PR strategy performance.• Responsible for the elaboration, negotiation, and follow-up of the PR and Communication Budget.
Requirements
• Previous experience in communication / PR within the luxury business.• Master's Degree or equivalent in Marketing/Communication.• Strong team player attitude.• Strong creative side and excellent presentation and communication skills.• Strong PR/communication network.• Detail-oriented, analytical, and able to respect tight deadlines.• Strong entrepreneurial spirit, proactive, and well organized.• Excellent digital skills, including presentations and reports.• Fluent in English and Italian.