IndirizzoDescrizione del lavoro:
Join (COMPANY NAME) Europe and shape the future! For over 75 years, our European heritage has been a fusion of culture and innovation, driving global sports trends. Our offices, from Herzogenaurach to London, Berlin, Amsterdam, Warsaw, Athens, Milan, Manchester and Paris, are centers of creativity and collaboration. We aim to be Europe's best sports brand, seeking pioneers and visionaries to join our bold journey. At (COMPANY NAME), you're not just getting a job; you're invited to make a global impact, joining a team that values creativity, courage and innovation. Are you ready to be part of our journey?
Purpose & Overall Relevance for the Organization:
Execute of the holistic Omni-channel plan for selected Accounts in accordance with global and EUROPE guidelines and the local strategic plan in order to:
* guarantee the visibility of company's key concepts at the point of sales (online & offline)
* achieve business and marketing objectives for the different categories, thus increasing the sell-out
* reach out the (COMPANY NAME) consumer aiming at exciting, engaging and converting intention to buy into sales.
Key Responsibilities:
* Implement, in the Wholesale Channel, the Activation plans across online and offline channels, media platforms included.
* Support Account Marketing Plans for assigned accounts in collaboration with Sales Teams
* Contribute to the Go-To-Market process key steps, including the implementation of appropriate channel activation sell-in tools at Sales Launch period
* Drive the perfect execution with omnichannel approach both in digital stores and physical POS
* Implement the most effective and inspiring consumer journey leveraging on Global toolkit or creating local contents, across accounts' channels or media platforms to hit brand desire and increase sell-out, measuring and reporting generated goals and ROI
* Execute and coordinating campaigns and messaging in partnership with Brand Comm, Media, Newsroom, Culture Marketing and SpoMa teams sticking to the Seasonal Campaigns calendar and Category strategy;
* Ensure that the communications are consistent with the tonality and quality of (COMPANY NAME) brand and in line with brand guidelines
* Support briefing of agencies to execute the campaigns and special projects at POS and on .com
* Constantly check assigned budget, in line with line Manager's guidelines
* Assist in gathering feedback to EUROPE Channel Activation on performance of concepts and on toolbox readiness
Knowledge, Skills and Experience:
* Experience in trade/brand marketing and/or sales (preferably in wholesale and in the sporting goods industry)
* Project management experience: to execute integrated projects in all phases from plan, internal sharing & approvals, implementation of high-quality outcomes, time & costs management, tracking, reporting and final evaluation (ROI);
* Advanced user of MS Office suite of products
* Good negotiation skills/ relationship building
* Good level of digital funnel and levers to influence parameters
* Strong commitment and accountability, problem solving & flexible attitude
AT (COMPANY NAME) WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
* COURAGE: Speak up when you see an opportunity; step up when you see a need..
* OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
* INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
* TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
* INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
* RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
(COMPANY NAME) celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.
Job Title: Junior Wholesale Activation Manager - Fashion
Brand: (COMPANY NAME)
Location: Monza
TEAM: Marketing & Communications
State: MB
Country/Region: IT
Contract Type: Full time
Number: 510497
Date: May 24, 2024
