IndirizzoDescrizione del lavoro:
Job Title
Healthcare Marketing Analyst and Digital Intern
Job Description
Job title:
The internship project aims to optimize and develop the digital aspects for the Sleep & Respiratory Care division for Italy, Israel and Greece, rationalize the integration between existing platforms, evaluate the possibility of new digital approaches and support the creation of new marketing assets specific to the market.
Your role:
* Help us in definition and implementation of digital activities to support the marketing plan, based on a clear segmentation and identification of the customer journey
* You will join the Clinical & Professional Marketing team which collaborates closely with local KAMs team.
* You will help with the mapping of all S&RC web pages with identification of relevant paths, traffic generated and collection of digital ROIs produced; analysis and segmentation of currently available marketing assets; support in creation of newsletters, digital campaigns, new assets; in-depth analysis of our current contacts as support of digital marketing activities; mapping of tenders for the Sleep & Respiratory Care segment
* This will be a full-time, remunerated, Milan office-based extracurricular internship.
You're the right fit if:
1. You graduated recently (in the past 2 years) from university, studying Digital Marketing or Healthcare Marketing.
2. You have good knowledge of MS Office tools (Power Point, Word, Excel) and Social Media channels (LinkedIn, YouTube)
3. You are fluent in Italian and in English.
4. You have great analytical skills. You are a flexible, proactive team-player.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
* Learn more about our business.
* Discover our rich and exciting history.
* Learn more about our purpose.
If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.
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