IndirizzoDescrizione del lavoro:
Position Summary
Support to development and implementation of all Trade Marketing activities and projects for Mobile Experience division of (COMPANY NAME) Electronics Italia (smartphone, tablet, wearable, PC).
This include:
1. Develop campaigns and materials to be used in partnership with customers in the different channel to increase sales of MX products/promotions (POS and digital with an Omni-channel approach);
2. Guarantee consistency of (COMPANY NAME) international key visuals and guidelines in alignment with corporate image;
3. Analyse performance and ROI of Trade Marketing projects implemented, especially when digital;
4. Give evidence, present and keep updated documents to be shared internally with management;
Role and Responsibilities
Key Responsibilities:
* Contribute to create, arrange and monitor POP materials in order to guarantee visibility, increase brand awareness and consideration and conversion in the channels.
* Contribute to manage timing and complexity related to promotions, frequent launches of mobiles, monitor investment in the channels
* Collaborate to monitor constantly Mobile products display, and retailer specific promotional projects, overview competitors activities.
* Support to Open Market and/or Telco channel to implement visibility online and offline of promotions, launch and digital/CRM/DEM materials when needed
* Support to maintain a continuous control af all trade activities performed on the field and ensure their full aligment to (COMPANY NAME) strategies and internationals guidelines
* Support to manage promotional, informational materials and gadgets related to Trade Marketing activities and events
* Support, organize and coordinate Mobile Events, Product Launch, RoadShows, Openhouse and Conventions.
* Create Influencers campaign and drive to store and to Partner.com with the help of our agency.
Skills and Qualifications
Educational Background: Bachelor or Master Degree, preferably with Marketing specialization
Computer Knowledge: Good skills of main office automation software
Language Knowledge: Very good written and spoken English
Travel required: 0-5%
Others: Good communication, prestentation skills, excellent interpersonal relationship skills, resilience and be target oriented. Proactivity, capacity to challenge status quo and passion with technology market.
* Please visit (COMPANY NAME) membership to see Privacy Policy, which defaults according to your location, at: https://account.(COMPANY NAME).com/membership/policy/privacy. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here: https://europe-(COMPANY NAME).com/ghrp/PrivacyNoticeforEU.html
